Cool to Be Kind (Even When It’s Freezing)

Winter in Park City has a way of slowing everything down.

The first real snow quiets the streets. Errands take a little longer. People move more carefully. You start noticing the small things again.

That’s why Cool to Be Kind feels especially true this time of year.

We’ve been carrying this bag through snowy grocery runs, coffee stops, and cold morning errands, snow collecting on the jute, gloves stuffed inside, hands full. And the message hits differently in winter.

Because kindness doesn’t have to be big.

Sometimes it’s holding the door. Letting someone merge. Carrying a little extra for someone else. Choosing something built to last.

Sustainability doesn’t have to look perfect. It can look like showing up anyway. Like using fewer bags. Like choosing something strong enough to handle the season.

This winter, we’re reminding ourselves, and anyone who needs it, that it’s Cool to be Kind.